Blog Post Results for Tag 'social media'


Start the New Year With a Clean Slate by Taking Stock of Your Website

Jan 02 - Like many, every New Year inevitably arrives with a few extra holiday pounds. And like many, each year one of my resolutions is to rid myself of any evidence of the holiday feasts upon my waistline. A lot of the time, it's wishful thinking. As humans, we dream big and often fail to commit to living up to the dream. So this year, no resolutions. My mantra instead will be "Just for today" which takes the pressure off of the hard-to-reach end goal, and makes me instead focus on what I can do each day to achieve my goals. There is, however, real value in taking stock of where you are today in both your personal and professional lives. As a digital marketer, this means reviewing all of your digital assets and looking at them with a critical eye.

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How to Create a Social Media Roadmap...or, the Key to Unlocking Social Media Value

Nov 26 - If social media is not done correctly, the consequences could be ugly. As marketers, we go to huge efforts to get consumer's attention. That consumer can be your biggest fan or your worst critic depending on how well you execute. And it only takes one angry customer with a blog to do real damage to your brand's reputation. So how do you avoid the angry-customer-screaming-at-the-top-of-their-lungs-via-every-digital-channel scenario?

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Other Recent Blog Posts

If social media is not done correctly, the consequences could be ugly. As marketers, we go to huge efforts to get consumer's attention. That consumer can be your biggest fan or your worst critic depending on how well you execute. And it only takes one angry customer with a blog to do real damage to your brand's reputation. So how do you avoid the angry-customer-screaming-at-the-top-of-their-lungs-via-every-digital-channel scenario?
Nov 26  

If you are not empowering your raving fans in social media then you are failing. Brand awareness in all digital channels is how you reach the next phases of consumers. Communities build brand awareness and help spread your story and overall message to the masses. The question you’re asking now is...
Nov 20