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Brand Management in an Increasingly Digital World

Nov 13 - How to effectively communicate your brand and organize incredible brand marketing are not easy tasks. Branding correctly is critical. Consumers can become easily overwhelmed and confused by the simplest change in font, color or logo. Building brand loyalty starts with creating an interesting and noticeable brand as well as rich, organized, and dynamic content. Not overwhelming a user is something that Abercrombie & Kent prides themselves on.

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